While I'm not certain they ever went far away, The Times has an article on their triumphant return, citing Kerry Katona, Katie Price and Olivia Darling (Vintage - pictured).
They claim that women are moving back towards utterly escapist, glamorous, sex-filled romps a la Jackie Collins and away from "angst-ridden chick lit."
Interesting note - Olivia Darling is the pen name of Chick Lit staple, Chris Manby!
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